We
looked at an old order book from the forge and were
amazed at how many different kinds of shovel were
made and the different places around the world they
were exported to. Our favorite was a shovel specially
designed for an expedition to dig up fossil dodo
eggs in Madagascar. This
led to discussion about the many different places
in the world that were once part of the British empire,
the diversity of people who live there, and the many
different things that a Bathgate-made spade might
be used for. This
led to thoughts of hot places, tribal celebrations,
dancing and drumming. Someone started to draw pictures
that looked a bit like the simple figures in aborigine
art. Caitlin (6) and Kirsten (7) drew many more of
these jumping and dancing figures, but we eventually
chose the figures drawn by Christopher (11) as the
basis of our animation. We
then had to find a rhythm for them to dance to. The
line shafting that drives the machines in the museum
already makes a rhythmic clattering, so we decided
to add to this by knocking and banging together some
of the old spades in the museum. Jack (10) and Michael
(6) proved particularly talented at bashing old shovels,
and Robert (9) provided a great voice-over. We
thought that Ayres Rock, a big red hill in the Australian
outback, would make and excellent background for
the aborigine figures, then someone pointed out that
we had our own big red hills in West Lothian, left
behind by the shale oil industry. We therefore decided
to use the Five Sisters bing as the skyline. We
scanned some of original graphics from old forge
catalogues and used them in the advertisement, along
with the original slogan; “Unrivalled for Finish,
Durability & Cheapness.”
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