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click here to open movie     Tuberculosis is a chronic disease caused by bacterial infection. The lungs are usually affected, causing sufferers to cough up large quantities of infected phlegm. Spitting in public places contributed to the spread of the disease, although considerate suffers carried around a spitting mug or flask. Until the introduction of vaccination and antibiotics in the mid 20th century there was no cure for “consumption” other than fresh air and rest.
  old TB equipment
How we made the advert
We put this advert together as an example to show members of the public what we are trying to achieve through the Commercial Breaks project. We had some help from Kieran (8), who offered to be the face of our narrator.
 
Kieran  

One form of tuberculosis could be contracted through contact with cattle and dairy products. In 1934 the government introduced a subsidy to test cattle for tuberculosis and develop “tuberculin free” dairy herds. Since 1955 it has been illegal to sell raw milk from cows that are not tuberculin tested. Today all dairy cattle in Scotland are tuberculin free, and the requirement to pasteurize all milk removes threat of milk-borne infection.

The number of cases of tuberculosis has increased recently; the consequence of increased world travel, antibiotic resistant bacteria, and conditions that impair the immune system such as HIV/AIDS.

We took a digital photograph of Kieran and using the computer made 4 copies, each of which we altered slightly. When we combined the photos together and animated them, we made it look like Kieran was talkng and wiggling his eyebrows.      

About the Project

Client List:

Ingram's Zenith Enema
The Champion Churn
Melotte cream separator
McFarlane butter maker
The Dairy Suppy Co.
Crown dairy milk
The Spot fish restaurant
Smith's Oatflakes
The Co-operative Society
Lavex cold water soap
Earthenware pigs
Spicer's toilet paper
Eggs by Railway
Calder's Bee Yeast
Scottish Lamp Oil
Young's paraffin lamps
By-Prox detergent
The Bathgate Forge
Etna bricks
Young's painted candles
Quoiting Championship
Clark's mending wool

Castor Oil

 

CASE STUDY
GALLERY