How
we made the adverts
Having
observed some of the modern adverts for beauty products
we thought it would be interesting to market this utilitarian
cleaning product as a beauty aid using all the hype, spin
and jargon of today’s cosmetic industry. We started
the advert by introducing some original miners from that
era and pretended that one was showing us his hand. Many
children helped us by letting us take photos of their hands
that were the digitised and used in the animation.
To
create the magic hand effects, children were asked to draw
around their hands and decorate then as they wished. Mhairi
age 4, Megan (6) and Paige (5) did particularly well. These
were then scanned into the computer and animated against
a background. We also created and added twirls and stars
in the computer and added these to the hands. One
of our ‘Mums’ (Claire 21) help us out when
it came to narration as this got a bit difficult at times!
Her son Christopher age 4 helped us out with some of the
other sound effects. During the making of the main advert
we decided to make an alternative advert (below) out of
the materials that we had already gathered, such as hand
prints and animated hands. We also came up with the idea
of making up our own song and have the children sing it.
We chose the tune of ‘Tommy Thumb’ because
it was familiar to a lot of children and it was in keeping
with the hand theme. We had many volunteers but none so
enthusiastic as Sophie 10, Benjamin 8, Calum 6, Madison
6, Magnus 5 and Ellis 8. Stephen 8, Christopher 8, Lauren
6, and Calum 6 also made an excellent effort.
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